Dow and Partners Gather Industry at Pack Studios Academy in Moscow
Dow, Macchi and Resinex invited customers, brand owners and trade media to a unique packaging seminar focusing on further business growth in Russia and the CIS
Moscow, Russia - October 24, 2018 - Three industry leaders, including Dow, Macchi and Resinex, closely collaborated to arrange an exclusive program for their value chain partners in form of a Pack Studios Academy dedicated to the global trends in flexible packaging technologies customized to Russia and the CIS, including a strong focus on consumer experience, conversion efficiency, sustainability and eco-friendly packaging design. More than 150 members of the Russian packaging industry engaged on October 23, 2018, in the “Radisson Royal”, Moscow, in a mix of industry presentations, technical know-how sharing as well as interactive prototypes sessions on the latest developments in food and industrial packaging.
Today consumers want to be assured that the carbon footprint of the packaging is as small as possible, including fully recyclable solutions used to extend product shelf life,” shared Sergey Popov, Leading purchasing expert in consumer packaging, during his speech on consumers’ opinion about flexible packaging development in Russia. He also highlighted the trends in meat packaging demand and expectations for essential solutions to improve packaging functionality and increase shelf life, along with expectations to suppliers.
Innovating for local market needs
In alignment with the demand for the recyclable packaging, Jaroslaw Jelinek, EMEA Marketing Manager at Dow Packaging & Specialty Plastics, introduced Dow’s latest all-polyethylene pouch concept that is suitable for MDO (machine directed orientation) production and, being a mono-material solution, allows for recyclability of the whole structure.
Further selected industry speakers were giving different perspectives on the recent developments in food and industrial packaging in the Region:
- Dmitry Emelin, General Director of Ogard Company, Nordmeccanica representative office in Russia, a leading producer in coating laminating and metallizing machinery, gave insights on the revolutionary lamination technology running on the unique Duplex SL OneShot™ line and using Dow’s solvent free SYMBIEX™ adhesive. This technology allows to shorten dramatically the lamination manufacturing cycle and to speed up end-product delivery to customers.
- Ilya Tolstov, Sales and Technical Manager at EVAL Europe (Kuraray Group), one of the leading producers of barrier polymer EVOH, introduced unique barrier packaging properties and their main advantages for consumers.
- Daniele Cerasaro, Senior International Area Manager Macchi Spa, one of the leading blown film extrusion systems producers, and Vyacheslav Ryabov, Head of Macchi Russia Representative office, presented extrusion solutions for food packaging and barrier films, along with films for industrial packaging and shared their POD (Polyolefin dedicated) concept for all polyethylene and other solutions.
- Dow packaging experts Peter Sandkuehler, Principle Scientist PackStudios, Fedor Merkulov, Account Manager Packaging & Specialty Plastics, Daniele Vinci, Technology Application Leader for Adhesives in EMEAI, and Ilya Bogomolov, Technical Service and Development Engineer of Dow Packaging & Specialty Plastics, provided unique learnings on Dow’s Pack Studios concept and how it helps to accelerate innovation, on effective solutions for food packaging – based on heritage Dow and DuPont packaging portfolios – and the role of lamination adhesives in flexible packaging as well as on the new capabilities of INNATE™ precision packaging resins.
“Together with our customers and partners we are bringing to live Dow’s innovative solutions and the Pack Studios concept to the local markets while focusing on the world’s most pressing needs such as food protection, waste reduction and energy and resource savings,” said Marc van den Biggelaar, Sales Director in Germany, Austria, Switzerland and Eastern Europe at Dow Packaging & Specialty Plastics. “I believe with having all our industry partners and value chain members at one table, together we will define how to contribute effectively to the sustainable growth of the packaging industry in Russia.”
George Avrutsky, General Director, Resinex Russia, a leading global service provider and a distributor for the plastic industry, concluded: “We are working in a dynamic Region which is ready to apply innovations with the state-of-the-art equipment. Building on a long-year business interaction with our customers and market leaders like Dow and Macchi, it was natural for us to support this unique activity to further grow relationships and sustainable business concepts to serve the needs of this huge developing market.”
About Dow Packaging & Specialty Plastics and Dow Pack Studios
Dow Packaging and Specialty Plastics, a business unit of DowDuPont Materials Science, combines core strengths of R&D, worldwide reach, broad product lines and industry expertise to deliver sustainable solutions for plastics and adhesives markets. The business focuses on high growth market segments in flexible and rigid food packaging, secondary and tertiary packaging, personal hygiene and medical products, and adhesive applications. Dow Packaging and Specialty Plastics is one of the largest polyethylene producers in the world, and is a leading innovator and collaborator across the value chain.
Dow Pack Studios® is a global network of packaging experts, equipment and testing capabilities accelerating the collaborative development of better packaging. Pack Studios brings together the key contributors necessary for cultivating packaging innovations. The Dow resins and adhesives experts collaborate with equipment manufacturers, packaging designers, brand owners and prototyping specialists, and the result is faster commercialization of new and improved packaging.
About Dow in Russia and CIS
Dow in Russia and the CIS, supported by its experience, size and global presence, is passionately committed to further develop close partnership with local companies to strengthen the business, while accelerating the growth of the chemical industry in the region and increasing its competitiveness in an international context. In addition to its representation offices in Moscow (Russia), Kiev (Ukraine) and Astana (Kazakhstan), the Company has two manufacturing facilities in Ramenskoye (Moscow Region) for the production of additives for paints and coatings, and in Vladimir, a joint venture Dow Izolan, state-of-the-art manufacturing plant for the production of polyurethane systems. More information about Dow Russia can be found at www.dow.ru.
The Dow Chemical Company (Dow) combines science and technology knowledge to develop premier materials science solutions that are essential to human progress. Dow has one of the strongest and broadest toolkits in the industry, with robust technology, asset integration, scale and competitive capabilities that help it to address complex global issues. Dow’s market-driven, industry-leading portfolio of advanced materials, industrial intermediates and plastics businesses deliver a broad range of differentiated technology-based products and solutions for customers in high-growth markets such as packaging, infrastructure and consumer care. Dow is a subsidiary of DowDuPont Inc. (NYSE: DWDP), a holding company comprised of Dow and DuPont with the intent to form three strong, independent, publicly traded companies in agriculture, materials science and specialty sectors. More information can be found at www.dow.com.
For further information, please contact:
Dow Europe GmbH
+41 44 728 21 11
Dow Europe GmbH, Moscow Office